Bridge International Academies (BIA) is a large and expanding business that provides for-profit private education in Kenya, Uganda, Nigeria and India. With support and investment coming from global edubusiness Pearson, the World Bank, the UK Department for International Development (DFID) and high profile actors such as Mark Zuckerberg and the Gates Foundation, the claims that BIA makes regarding its services are impressive, portraying the company as providing a magic bullet solution to educational inequalities and a high quality alternative to insufficient and inadequate govern